Mobile Sales App for Beverage Distributors Increases Productivity and Sales

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Mobile Sales App for Beverage Distributors Increases Productivity and Sales

The ProSel mobile sales app for beverage distributors has had outstanding impact on the business of beverage distributor Drinx Unlimited.  For wholesale distributors, it’s important to be able to react quickly to meet customer needs and market demand fluctuations. When customers need to place orders quickly to re-stock store shelves and inventory, distributors need to be able to provide an easy and efficient ordering solution that gives them the ability to submit orders fast—from the sales floor, stockroom or even on-the-go.

Drinx Unlimited is a regional beverage distributor that distributes craft beers, wine, micro distilled spirits, alternative sodas and bottled water throughout New England.  Drinx sought a way to improve their order management processes to support the changing behaviors of customers and the industry and to handle the massive a varied beverage SKUs now prevalent in the beverage distribution industry.  Drinx turned to Ai2’s ProSel mobile sales app for beverage distributors to give their sales reps the ability to browse their product catalog, create and submit orders anytime, anywhere. The results for Drinx in adopting the ProSel mobile sales app for beverage distributors are clear — ordering has never been easier or more efficient.  Also the ProSel mobile sales app for beverage distributors has provided Drinx’s benefits from increased order frequency and revenue that wouldn’t otherwise be possible without.

ProSel Mobile Sales App Helps Sales Reps Develop Real Value Added Relationships with Retailers

Before adopting the ProSel mobile sales app for beverage distributors, sales calls were really just glorified order taking sessions; the old process took so much time that rarely did the sales rep or the customer have time to talk about new products that the retailer could offer, or any specials that Drinx was offering.  Prior to rolling out the ProSel mobile sales app for beverage distributors, it was very hard to keep track of the specials so it was frequently forgotten.

ProSel Saves Valuable Time to Grow Routes and Work With Retailers to Expand Current Order Size

Now using the ProSel mobile sales app for beverage distributors when a Drinx  rep visits a customer, the order is taken quickly and the rest of the 20 or so minutes allotted for the appointment is spent introducing new products and talking about how to offer the retailer’s customers new products that might interest them. With the ProSel mobile sales app for beverage distributors Drinx has no order entry errors and no callbacks for out-of-stock items, because at the instant the order is placed using the ProSel mobile sales app for beverage distributors, the sales rep can spot the inventory issue and easily offer a substitute.  With the ProSel mobile sales app for beverage distributors, re-ordering is a breeze, since the rep can see the order history of the products that the customer regularly orders, and just ask the customer if they need more stock.

Since adoption of the ProSel mobile sales app for beverage distributors, Jim Magli, President of Drinx states, “the cost savings in man hours alone paid for the investment in the first year.  Instead of three people doing order entry and routing we now have only two with no mistakes unless they come from the salesman.”

Magli further explains: “Using the ProSel mobile sales app for beverage distributors, the ability to upload thirty or forty orders with no issues makes everyone’s life easier.     For our reps using the ProSel mobile sales app for beverage distributors, the order history function is there favorite feature because it gives them a snapshot of what the customer has purchased and it allows them to create a new order from this and add new items to the list.  Overall the sales reps have been exceptionally pleased with all aspects of the ProSel mobile sales app for beverage distributors.
Magli delights in the fact that Drinx’s implementation of the ProSel mobile sales app for beverage distributors was an overall excellent experience.  “Overall it has been an outstanding experience dealing with the ProSel team. From the initial conversation with sales to the design and build and ongoing support, Ai2 has made it a priority to understand our needs as a distributor and design a package that seamlessly works with our present operations system. Both the infield application for our sale force and the order import side for order entry it has been an incredible addition to our success and growth in the beverage industry.”

At Ai2, we have a solution for your beverage distribution sales pain points that easily connects to your voluminous enterprise database and ERP systems.  To learn more about the ProSel mobile sales app for beverage distributors, contact us today and let us show you how our ProSel mobile sales app for beverage distributors can streamline the ordering process for your beverage sales team, increase your bottom line, and delight your employees and customers alike.

 

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